Integration guideDestinationsAvailable
Amplitude
Vendo sends ad performance, Shopify, and payment data into Amplitude, and reads from Amplitude for reporting and change detection.
Last reviewed July 13, 2026
Source + Destination — Vendo sends ad performance data, Shopify events, and payment data into your Amplitude project, and reads Amplitude data for reporting, Memory change detection, and analytics.
What Vendo Sends
Ad Performance Events
Vendo syncs daily ad data from connected ad platforms as Amplitude events:
| Event | Description |
|---|---|
| Ad Data | Daily ad performance metrics (impressions, clicks, spend) per ad |
| Ads Geo Data | Geographic breakdown of ad performance by state/region |
Shopify Events (via Shopify Integration)
| Event | Description |
|---|---|
| Page Viewed | Storefront page view |
| Product Viewed | Product detail page view |
| Product Added to Cart | Item added to cart |
| Checkout Started | Checkout initiated |
| Cart Abandoned | Checkout not completed |
| Order Received | Order placed |
| Order Fulfilled | Order shipped |
| Order Delivered | Order delivered |
| Order Refunded | Full refund issued |
| Products Purchased | Individual product-level purchase event |
Payment Events (via Stripe Integration)
| Event | Description |
|---|---|
| Payment Received | Stripe charge completed |
| Payment Received - Line Item | Individual line item within an order |
| Subscription Created | New subscription started |
| Subscription Canceled | Subscription canceled |
User & Group Properties
Vendo syncs user and group properties alongside events:
- User Properties — Customer profiles, purchase history, engagement scores
- Group Properties — Company or account-level attributes for B2B analytics
Identity & Deduplication
- Identity — Amplitude User ID and Device ID
- Deduplication — Insert ID per event to prevent duplicate tracking
Setup
- In the Vendo app, navigate to Destinations > Amplitude
- Enter your Amplitude API Key and Secret Key
- Select your data center region (US or EU)
- Choose which events and data to sync
- Save — Vendo will begin sending data to your Amplitude project
Platform Details
| Setting | Value |
|---|---|
| Auth Method | API Key + Secret Key |
| API | Amplitude HTTP API v2 + Batch API |
| Sync Method | Server-side batch import |
| Deduplication | Insert ID per event |
| Identity | Amplitude User ID |
| Regions | US, EU |
Verify Setup
- Trigger a test event from your storefront or ad platform
- Confirm the event appears in Amplitude’s Event Stream
- Check Vendo integration logs for recent sync activity
Compatible Sources
Amplitude works with the following Vendo sources:
| Source | What Vendo Sends |
|---|---|
| Shopify | Storefront events, order events, customer profiles, group properties |
| Stripe | Payment events, subscription events, customer profiles |
| Google Ads | Ad performance events, geo data |
| Meta Ads | Ad performance events, geo data |
| TikTok Ads | Ad performance events, geo data |
| Snap Ads | Ad performance events, geo data |
| Microsoft Ads | Ad performance events, geo data |
| LinkedIn Ads | Ad performance events, geo data |
| X Ads | Ad performance events, geo data |
Related
- Find API Credentials
- Amplitude Source
- Tracking SDK — Send custom first-party events from your website to Amplitude via Vendo
Last updated on