Typeform
Source — Vendo receives Typeform survey and form responses in real-time via webhooks, enabling you to blend form data with your e-commerce and marketing analytics.
What Vendo Syncs
Vendo processes incoming Typeform webhook payloads and extracts structured response data.
Response Data
| Data | Description |
|---|---|
| Response ID | Unique identifier for each form submission |
| Submitted At | Timestamp of form completion |
| Answers | Extracted answer values per question |
| Hidden Fields | URL parameters passed into the form (e.g., UTM tags, customer IDs) |
| Score | Calculated score for quiz-type forms |
| Form ID | Identifier of the Typeform form |
Answer Types
| Type | Description |
|---|---|
| Text | Short and long text responses |
| Choice | Single and multiple choice selections |
| Number | Numeric inputs and ratings |
| Email address fields | |
| Date | Date picker responses |
| Boolean | Yes/no responses |
| File Upload | File upload URLs |
Platform Details
| Setting | Value |
|---|---|
| Ingestion Method | Webhook (real-time) |
| Security | HMAC signature verification |
| API | Typeform Webhooks API |
| Destination | BigQuery table |
| Latency | Real-time (seconds) |
Common Use Cases
- Post-purchase surveys — Capture “How did you hear about us?” responses alongside order data
- Lead qualification — Score and route leads based on form responses
- NPS tracking — Track Net Promoter Score over time in your analytics pipeline
- Event registration — Ingest event signups with hidden field attribution
Setup
- In the Vendo app, navigate to Sources > Typeform
- Copy the Webhook URL provided by Vendo
- In Typeform, go to your form’s Connect > Webhooks settings
- Paste the Vendo webhook URL and enable it
- Copy the Signing Secret from Typeform and enter it in Vendo for HMAC verification
- Save — responses will stream in real-time
Verify Setup
- Submit a test response to your Typeform form
- Confirm the response appears in Vendo within seconds
- Check that the data is written to your BigQuery dataset
- Review Vendo integration logs for any webhook delivery errors
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