Business Timeline
Record workspace decisions, experiments, and annotations in one dated feed, then filter and revisit the context behind changes.
Last reviewed September 15, 2026
Open Labs → Business Timeline to keep a dated record of manual decisions, experiments, and annotations for the active team workspace.
Current event types
| Type | Use it for |
|---|---|
| Decision | What the team decided, why, owner, alternatives, and review date |
| Experiment | Hypothesis, variants, platform, success metric, dates, and result |
| Annotation | Product launches, external events, campaign context, or other dated notes |
The feed also shows Platform changes: changes to campaigns, budgets, bids, ads and targeting on your ad platforms. Vendo imports these changes with the Change History stream of an ad-platform Source.
Add an entry
- Open Business Timeline.
- Click Add New.
- Click Decision, Experiment or Annotation.
- Enter the details and the dates of the entry.
- Click Save Decision, Save Experiment or Save Annotation.
- Confirm that the entry appears on the correct date.
Keep entries useful
- State a decision as an outcome, not only a discussion summary.
- Give an experiment a falsifiable hypothesis and one primary success metric.
- Use annotations for context that should not be mistaken for a decision.
- When a decision is reviewed or an experiment concludes, update its status and results.
Filter the feed
Use the date range menu and Filters to filter the feed by date and event type. Filters also has platform filters. Vendo saves your choices in Filters as your default view.
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